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CONSUMER PACKAGE GOODS RESEARCH

From its inception, Target Research has been intimately involved with its clients in the consumer packaged goods industries. Because the competition is so intense among product categories and among brands, and consumer behavior is constantly changing and often unpredictable, clients have called on our experience to help them solve the complexities of attitudes and their product use.

Sometimes a situation is so intense it can almost call for on site involvement from Target Research. The company’s senior people, steeped in the partnership credo, provide what they have to to keep their clients in the race and profitable. Our research is action and tactically driven so that informative data lead to realistic strategic decisions.

Target Research’s experience includes; beverages... soft drink…juices, etc., pharmaceuticals, healthcare products - male and female, and the food industry.

For more information contact David Buchler, Executive Vice President